Guild Leveling
There are 25 levels in total.
Guild talents are not going to be implemented.
Instead, guilds will be automatically rewarded with perks.
Each time a guild levels up they will receive a perk.
Guilds gain experience through a member participating in dungeon or raid boss kills, winning rated battlegrounds, completing quests or unlocking guild achievements.
Guild Rewards
Guild currency has been scrapped.
Guild rewards will be unlocked by completing guild achievements.
Rewards will be purchased with gold, and anyone in the guild can purchase the reward once it’s unlocked.
Examples: mounts, tabards, heirlooms.
Guild mounts will have a flag attached to them that displays the guild’s emblem.
Guild Reputation
This is a newly announced feature; players will gain reputation with their guild similar to how other reputations work in the game.
As you contribute to the guild by completing quests, killing bosses, winning rated BGs or completing guild achievements, you will gain reputation.
The best guild rewards will require having exalted reputation with your guild.
Guild reputation is on a per-character basis, so you’ll have to gain rep for each character you have in the guild before you can buy rewards with it.
Reputation is not wiped immediately upon leaving or being removed from the guild; this is to prevent losing all your progress in the guild due to
someone jokingly kicking you. (tiens, il connait Etienne
)
Guild Achievements
These will be integral to the reward and level systems. Completing one can unlock rewards as well as give the guild experience.
Guild achievements are earned and owned by the guild, so once it has it, it never goes away — even if all members who participated leave the guild.
Even classic raids will help level your guild. A new version of the classic raid meta will become available that guilds can complete.
When viewing a guild achievement it will display the members who participated in earning that achievement.
To earn a guild achievement you must have 7 of 10 or 20 of 25 players in the raid be members of your guild.There will be realm first achievements for guilds, as well as individual players.
Current raid achievements will NOT be retroactive. New guild versions of the achievements will be introduced. This is to start Cataclysm with a “clean slate,” according to Cory Stockton.
Guild Window
The guild UI has received an overhaul and contains:
The guild xp bar and its current level.
An RSS-like feed of the latest news for the guild; boss kills, level milestones, etc.
Some news like major raid boss kills or level 85 will be “sticky” (this is determined by Blizzard) and will persist at the top of the feed for a while.
An upcoming events section that is a snapshot of your guild’s calendar.
The most recent perk the guild has earned, and the one for reaching the next level.
The guild reputation bar (this is specific to your character).
The guild roster page has also been overhauled and now contains a professions display for each member.
You will be able to click on profession icons and view the recipes a guild member has, even while they’re offline.